PRSA Storytellers: From Misinformation to Action: Defending Against Information Warfare

This PRSA Storytellers webinar will delve into the critical issues surrounding the dynamics of disinformation and the weaponization of information.  

The speakers will provide insights into the tools and techniques necessary for detecting, navigating, and mitigating these challenges at individual, organizational, and societal levels. They will also provide a perspective on the key drivers behind the spread of disinformation and the ethical responsibilities of professional communicators. 

By the end of this webinar, participants will have gained: 

• Strategies for navigating the disinformation era.
• Mitigation techniques and ethical responsibilities.
• Actionable tips, tools, and insights. 

Moderator: 

• Mike Cherenson, APR, Fellow PRSA, EVP, SCG Advertising + Public Relations 

Panelists: 

• Lisa Kaplan, CEO, Alethea
• Christina Veiga, Senior Director of Media Relations, News Literacy Project