Advanced AI Strategies and Use Cases for Communications Pros
December 3, 2024 3:00 p.m. – 4:00 p.m. (Eastern Standard Time)
Join this PRSA Learning Webinar led by Greg Matusky, a leading AI evangelist in the communications field and CEO of Gregory FCA, for an action-packed session that goes far beyond basic AI theory. Matusky will offer sophisticated, real-world insight into how AI can truly transform PR workflows, results and impact.
This webinar will cover key areas such as:
- Advanced Prompt Creation: Master the art of crafting specific prompts for precise and high-quality outputs tailored to your communication needs.
- Innovative Use Cases: Use ChatGPT and other AI tools to generate creative ideas, build comprehensive plans, develop on-point content, message test and much more.
- Enhanced Workflow Efficiency: Discover how AI can streamline your daily tasks and boost productivity.
Matusky also will provide real-world examples of AI in action including:
- Crisis communications planning and response.
- Product / Service launch strategies.
- Crafting compelling news releases.
- Writing powerful executive speeches.
- Enhancing media training simulations and outputs.
- Identifying and replicating C-suite writing styles.
- Utilizing AI for newsjacking.
