Aurora Meyer, APR
Over her 23-year career, Aurora Meyer, APR, has honed a versatile skill set that transcends traditional public relations, making her an invaluable asset across any communications landscape. Drawing on her expertise in analytics, social behavior analysis and data-driven strategy, she has consistently increased audience engagement and driven strategic decision-making across diverse sectors.
An award-winning strategic communicator and accomplished speaker, Aurora excels at transforming complex data into actionable insights. She empowers organizations to move beyond vanity metrics by proving the ROI of PR initiatives, designing goal-oriented communication plans and leveraging authentic storytelling to reinforce brand identity and forge deep connections with audiences.
Aurora’s skills include digital marketing strategy, crisis communications, leadership and team management, all of which are essential in today’s dynamic media environment. Her ability to craft clear, compelling messages and lead cross-functional teams has been recognized with multiple industry accolades—including a MarCom Gold award in 2019 and National School Public Relations Association awards from 2020 through 2024.
Aurora is the current APR Chair for the Mid-America PRSA Chapter and previously served as president of the Mid-Missouri PRSA chapter, APR Chair for the Public Relations Society of America (PRSA) St. Louis Chapter and as the Mid-State Director for the Missouri School Public Relations Association. She currently serves as the Communications Manager for Columbia Public Schools.
As an Accredited professional entitled to use the APR designation, Aurora Meyer brings a strategic, innovative approach to every project. Her extensive expertise not only elevates brands but also serves as a benchmark for best practices in public relations.