Jay Morgan-Schleuning, APR, CPRC

headshot of Jay Morgan-Schleuning
Jay Morgan-Schleuning, APR, CPRC is the founder of Authentic Reputations, a boutique consultancy that helps mission-driven leaders build trust and inspire stakeholders. Jay advises and coaches chief executive officers, executive directors, vice presidents, board chairs and other leaders focused on their organization’s strategy and reputation.

Prior to launching his business, Jay led successful teams and communication programs at high-impact mission-driven organizations, including the American Heart Association, Florida Chamber of Commerce, Visit Florida and The Arc of Florida. During the first decade of his career, he was an award-winning consumer-investigative reporter, producer and anchor at TV stations across the Southeast and Midwest.

Jay is the president of the Florida Public Relations Association (FPRA), the oldest public relations organization in the United States. He was named Member of the Year in 2020 for his leadership at the Florida Public Relations Education Foundation. During Jay’s time as chair, the Foundation diversified its board and grew its donor base from 22 to 160 in less than two years. He was named Chapter President of the Year in 2017. During his term as president of the Capital Chapter in Tallahassee, he led the chapter through a change management initiative that produced strategic, fundraising and marketing plans.

Jay has a Master of Science degree in Communications Management from the S.I. Newhouse School of Public Communications at Syracuse University and a Bachelor of Science in Telecommunication-Broadcast News from the College of Journalism and Communications at the University of Florida. He holds the internationally recognized Accreditation in Public Relations (APR) and is a Certified Public Relations Counselor (CPRC). Jay has received 28 state and local FPRA Image Awards for issues, crisis and change management initiatives he directed.

Organization

Principal, Strategic Advisor & Leadership Coach Authentic Reputations, LLC