Matthew Marcial, Chief Executive Officer

Matthew Marcial is a dynamic executive with over 15 years of leadership in driving growth and innovation for trade and professional membership associations. He has successfully grown key business areas including membership, education and events, certifications, sales and marketing, and strategic partnerships. Most recently, he provided strategic consulting, delivering revenue and growth strategies to associations and nonprofits.

He served as Chief Executive Officer of the National Association of College Auxiliary Services, a professional trade association that supports the nonacademic segment of higher education. Prior to that, Matt held executive roles with The Institute of Internal Auditors (IIA), a 245,000+ member global association, as well as Meeting Professionals International (MPI), NAFA Fleet Management Association and the American Association of Clinical Endocrinologists.

He holds a Master of Business Administration from Florida International University and a bachelor’s degree in business administration from Saint Leo University. He holds the Certified Association Executive (CAE) and Certified Meeting Professional (CMP) designations.

Association Forum and USAE honored Matt with their Forty Under 40 award. He is an active member and volunteer of the American Society of Association Executives (ASAE) and has spoken at several industry conferences across North America and globally.