Cyber Crisis Communications: Navigating the Digital Minefield
May 29, June 3 and June 5, from 3–5 p.m. EDT
Cyber crises are unlike any other. The public, media and customers respond to data breaches, ransomware attacks and AI-driven misinformation differently than they do to traditional crises. These incidents unfold quickly, involve complex technical details and often spark fear, confusion and distrust.
It’s not a matter of if your organization will experience a cyber incident — it’s a matter of when. The confidence that comes with being prepared is the key to mitigating reputational damage and maintaining public trust.
This three-part virtual workshop will provide PR and communications professionals with the knowledge, hands-on experience and confidence needed to navigate cyber crises.
Participants will engage in realistic crisis exercises and develop response strategies for handling high-stakes digital incidents, public scrutiny and long-term reputation recovery.Presenters
Schedule
Thursday, May 29
Session One: Understanding the Cyber Crisis Landscape
In Session One, we will lay the groundwork for the workshop, exploring what makes cyber crises unique and how different stakeholders respond. Participants will learn:
- Why cyber crises are fundamentally different from other crises.
- How the public, media, and customers react to cybersecurity incidents.
- The role of AI-driven misinformation in amplifying crisis narratives.
- Lessons from real-world cyber crises and their communications challenges.
Tuesday, June 3
Session Two: Crisis Response in Action
In Session Two, participants will step into the cyber crisis response role, navigating a realistic cyber crisis simulation. Participants will:
- Work through a hands-on scenario in teams.
- Quickly assess the situation and coordinate with legal, IT, and leadership.
- Draft the first 24-hour crisis response, including:
- Internal communications
- Public statements
- Media response and social media messaging
- Navigate press inquiries, misinformation, and escalating digital narratives.
Thursday, June 5
Session 3: Reputation Recovery and Long-Term Strategy
In Session Three, we will shift focus to post-crisis recovery, examining how organizations rebuild trust and strengthen resilience. Participants will explore how to:
- Regain trust after a cyber crisis.
- Manage regulatory scrutiny and post-crisis messaging.
- Learn from past crises—what works and what doesn’t.
- Implement best practices for mitigating future cyber crises.
Accreditation Information
Participants with the APR credential earn 1.5 CEUs for this workshop.Pricing
Register by May 8 and save $150!
| BY 5/8 | REGULAR RATE | |
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