The ADA and Your Content: How To Be Compliant

This PRSA Learning Webinar is designed for communications pros, PR experts and content creators eager to master accessibility in digital content. We’ll cover the basics of digital accessibility — what it is, why it matters and how it goes beyond just compliance to foster inclusivity in your messaging.

Through practical tips and real-world examples, you’ll learn how to apply accessibility best practices to everything from social media posts to corporate websites. We’ll also touch on the legal side of things, like the Americans with Disabilities Act (ADA) and the Web Content Accessibility Guidelines (WCAG), ensuring you understand both your obligations and the opportunities that come with accessible content.

You’ll walk away with a toolkit of resources, from automated checkers to screen readers, and the know-how to create digital narratives that resonate with all audiences including those with disabilities. By the end, you’ll have the skills and confidence to make your communications truly inclusive.

By the end of this webinar, participants will:

• Understand the core principles of digital accessibility and their significance in crafting inclusive communication strategies.
• Learn how to apply accessibility best practices across various digital platforms including websites, social media and multimedia content.
• Gain knowledge of the legal requirements surrounding digital accessibility including the ADA and WCAG guidelines, and how to ensure compliance.
• Develop the skills to create compelling, accessible narratives that resonate with all audiences including people with disabilities.