The PRSA Technology Section is a group of communicators who perform public relations (PR) or marketing activities for a broad range of technology companies, organizations and educational institutions. We focus on the dynamic, complex and specialized dimensions of technology communications that are compounded by the rapid pace of product evolution, making it challenging for public relations professionals to keep pace.
About Us
About Us
The Technology Section offers opportunities to connect with practitioners who understand tech business issues and are willing to share solutions. Through in-person and virtual networking opportunities, newsletters and other resources, we help practitioners develop public relations and management skills directly relevant to the technology industry. Our members design and produce opportunities for learning and engagement throughout the year including webinars, social media channels, and numerous volunteer opportunities.
Section Member Resources on MyPRSA
Sample Resources for Nonmembers
Crisis communications in the technology world
Quarterly Section Newsletter
How Do I Join?
If you are already a PRSA member and looking to join this Section, please call the Member Services department at (212) 460-1400 or email: membership@prsa.org.
Not a PRSA member? Learn about the benefits and how to join PRSA here.
Join your colleagues at these organizations by taking advantage of our Section membership benefits now!
From the Chair
From the Chair
Welcome to the PRSA Technology Section. As your 2025 Chair, I’m delighted to welcome you to this dynamic community that sits at the intersection of PR and technology. In our fast-paced, always-on society, strategic communication is more critical than ever in shaping how audiences perceive and adopt technological advancements.
Our Section is dedicated to empowering communicators in the technology space to stay ahead of trends, embrace emerging platforms, and navigate the unique challenges of this sector. Whether you’re aiming to stay ahead of the curve on latest tech, manage a crisis, break down complex concepts, or amplify a cutting-edge solution, we are here to support you with resources, insights, and a vibrant network of peers.
Throughout the year, we’ll be offering a variety of professional development opportunities, including webinars, member chats, and resources to help you refine your skills and connect with others in our field. As we look ahead to this year, I invite you to get involved. Share your expertise, ask questions, and build connections that will make us all better communicators.
Thank you for being part of our community!
Best,
Jennifer Bly
PRSA Technology Section Chair
Executive Committee
Technology Section Executive Committee
Your Executive Committee works to establish the Technology Section as the place for leaders and communicators to gather and share expertise and grow together. We do this with year-round programming and content development.
Chair
Jennifer Bly, APR
Marketing and Communications Director
The Linux Foundation
Nokesville, VA
jennbly@gmail.com
Chair-Elect
Kathy Drury
Duncanville, TX
kdrury18@yahoo.com
Immediate Past Chair
Marina Renneke, APR
Corporate Communications Director
Blue Yonder
Phoenix, AZ
Marina.Renneke@blueyonder.com
Secretary
Diane Thieke, APR
CEO
Version A Corp.
Richmond, VA
diane.thieke@versiona.com
Communication Chair
Amy Fisher, APR
VP, Technology
Padilla
Minneapolis, MN
amy.fisher@padillaco.com
Program Chair
Susan Fortner, APR
President
BPR International
Columbus, OH
Susan@bpr.international
Membership Chair
Jacqueline Smith, APR
Communications and Technology Director
City of St. Louis Park
St. Louis Park, MN
jsmith@stlouisparkmn.gov
Members at Large
Priscilla Thorne Tinsley
Americas PR Lead
AVEVA
Spring, TX
priscilla.tinsley@aveva.com
Eva Keiser, APR, Fellow PRSA
Principal
The Plural I
Minneapolis, MN
eva@theplurali.com
Rory Williams, APR
Director of Communications and Marketing
Rockefeller University Press
New York, NY
rwilliams02@rockefeller.edu
Heather Kay Smith, APR
Director, Corporate Communications & Brand
Koerber Supply Chain
Denver, CO
smithkheather@gmail.com
Technology Awards
Technology PR Professional of the Year Award
The Technology PR Professional of the Year Award recognizes one outstanding PRSA Technology Section member who has demonstrated notable or outstanding service and/or contributions to: (1) the practice of technology public relations communications, (2) their employer or organization, and (3) the community. We accept self-nominations, as well as nominations by a PR professional who is familiar with the candidate’s accomplishments.
All current PRSA Technology Section members who have been a member of the Section in good standing are eligible for the award with two exceptions: the current year’s Executive Committee members and all previous honorees.
Nominations for 2024 are now closed.