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Public relations and communications professionals who work at nonprofits and associations share similar challenges, regardless of available resources. Your work builds connections, strengthens relationships and drives change. Take your career to the next level by joining the PRSA Association/Nonprofit Section.

About

About Us

Whether raising funds, awarding grants, recruiting members, managing volunteers, or counseling organizational leaders, communicators who work with nonprofits, associations and tax-exempt organizations use valuable skills to help others and build a better world for all. Our Professional Interest Section serves as your opportunity to connect with fellow association/nonprofit communicators who understand your issues and are willing to share solutions.

 


How Do I Join?

If you are already a PRSA member and looking to join this Section, please call the Member Services department at (212) 460-1400 or email: membership@prsa.org.

Not a PRSA member? Learn about the benefits and how to join PRSA here.


Join your colleagues at these organizations by taking advantage of our Section membership benefits now!

From the Chair

From the Chair

headshot of Heather Willden

 

Hello and Welcome from the Association / Nonprofit Section of PRSA!

As Chair of the Association/Nonprofit Section, I am excited about this year's great opportunities for members. We will continue producing stellar programming through webinars, informal virtual networking events, and our annual section conference.

We returned to our in-person format last year, receiving rave reviews from attendees. We look forward to another in-person conference for 2025—stay tuned for details.

A great group of volunteers from across the country make up the executive committee to lead the Section. They dedicate their time to supporting section members and work hard to meet the needs of each member. Several of you have received warm welcome messages from our membership chair, got the chance to meet committee members at the 2024 section conference, engaged in social media posts from our communications team, or interacted with members through our quarterly webinar moderators. We are an active section and appreciate every member.

Keep alert for the latest communication coming from the Association / Nonprofit Section – we look forward to networking and meeting with you.

Cheers to 2025!

Heather Willden
PRSA Association / Nonprofit Chair 2025

Executive Committee

Association/Nonprofit Section
Executive Committee

Chair

Heather Willden
American Association for Respiratory Care
Hurst, TX
Heather.Willden@AARC.org

Chair Elect/Secretary

Rachel Elaine Forth
Reconstructing Judaism
Murfreesboro, TN
RForth@reconstructingjudaism.org

Immediate Past Chair/Conference Chair

Leonard Greenberger
Vice President
AKCG - Public Relations Counselors
Gaithersburg, MD
Leonard@akcg.com

Membership Chair

Michelle Stuffmann
Venice Family Clinic
Los Angeles, CA
MStuffmann@mednet.ucla.edu

At Large

Echelle Lane Rutschman, APR, Fellow PRSA
Convatec, Triad Life Sciences
Memphis, TN
echeller@icloud.com

At Large / Programming Chair

Tony Pals
Director of Communications
American Educational Research Association
Washington, DC
tpals@aera.net

At Large (Communications Co-Chair)

Hernan Rozemberg
San Antonio Area Foundation
San Antonio, TX
hrozemberg@saafdn.org

At Large (Communications Co-Chair)

Jessica A. Koth
Director of Public Relations
National Funeral Directors Association
Brookfield, WI
jkoth@nfda.org

At Large (Awards Co-Chair)

Jordan Blair
Chief Executive Officer
Construction Industry Education Foundation
Sacramento, CA
jblair@cie.foundation

At Large (Section Conference Committee Member)

Kristie K. Aylett, APR, Fellow PRSA
Principal
The KARD Group PR/Marketing
Diamondhead, MS
ka@kardconsulting.com

At Large (Communications Committee)

Scott Ward
Principal
Fifth Estate Communications
Takoma Park, MD
scott.ward@fifth-estate.com

At Large (Section Conference Committee Member)

Axel Ebermann
Mount Vernon, NY
axel.ebermann@nyopengov.org

At Large (Section Conference Committee Member)

Mellissa Braham, APR
Associate Director
National School Public Relations Association
Rockville, MD
mbraham@nspra.org