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PRSA Counselors Academy 2025 Conference


March 31 - April 2, 2025 | Charleston, South Carolina

 

About

Connections & Collaborations:
Building Success Together in Charleston

Presented by the PRSA Counselors Academy Section, the annual conference brings together PR Agency owners and executives to address the evolving changes in the public relations landscape.

The 2025 conference will be particularly relevant to the nation’s communicators with the opportunity to gather, reconnect, and seek timely strategies, resources, and diverse perspectives to thrive and excel in the industry.

Join us to Refresh your Agency in 2025 and Beyond!

Register Now!


Take advantage of our Early Saver Rates.

Member TypeSuper Saver
By 12/31/24
Saver
By 2/18/25
Regular Rate
Section$1,495$1,745$1,995
PRSA$1,695$1,945$2,195
Nonmember$1,995$2,245$2,495

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Schedule at a Glance

Schedule at a Glance

 

Monday, March 31
Welcome and Networking

10:00 am-6:00 pm
Registration

12:00 pm-4:00 pm
Pre-Cons

5:00 pm-6:00 pm
Newcomers and Sponsors Recognition Reception

6:00 pm-7:15 pm
Welcome Reception

7:30 pm-9:30 pm
Forks, Friends & Future Plans: Dinner @ Hotel

 


 

Tuesday, April 1
Engagement and Collaboration

8:00 am-5:30 pm
Registration

7:30 am-8:30 am
Morning Mingle - Breakfast Buffet

8:30 am-5:00 pm
Sponsor Exhibit Tables

8:30 am-8:45 am
Conference Welcome and Land Acknowledgement

9:00 am-10:00 am
Keynote Session

10:00 am-11:00 am
Breakout Sessions – Set 1

11:00 am-12:00 pm
Breakout Sessions – Set 2

12:00 pm-1:30 pm
Connections and Collaborations Luncheon

1:30 pm-2:30 pm
Breakout Sessions – Set 3

2:15 pm-3:15 pm
Breakout Sessions – Set 4

3:30 pm-6:30 pm
Off-site Event – TBD

7:30 pm-9:30 pm
Forks, Friends & Future Plans: Dine Around

 


 

Wednesday, April 2
Reflection and Closing

8:00 am-9:00 am
Morning Mingle Breakfast Buffet

9:00 am-10:00 am
Breakout Sessions – Set 5

10:00 am-11:00 am
Breakout Sessions – Set 6

11:15 am-12:30 pm
Keynote Speaker

12:30 pm-1:45 pm
Connections and Collaboration Luncheon w/Activity

2:00 pm-3:00 pm
Breakout Sessions – Set 7

3:15 pm-3:30 pm
Afternoon Session – Remembrance

3:30 pm-4:30 pm
Keynote

4:30 pm-5:00 pm
Conference Closing

6:00 pm-8:00 pm
Forks, Friends & Future Plans: DIY Dine Around

8:00 pm-10:00 pm
Counselors Night Out

 

Hotel Info

Hotel Information

Lobby of Francis Marion Hotel in downtown Charleston, SC historic district
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Located downtown on Marion Square, the historic Francis Marion Hotel is within walking distance of the magnificent gardens, house museums, antique shops, local boutiques, restaurants, and nightlife that has made Charleston one of the south’s premier cities.

Reserve your room now for a special conference rate!

Book now!

Sponsors

Sponsors

 

Davis & Gilbert

 

 

Jacobs Consulting & Executive Coaching

 

 

Second Quadrant Solutions

 

 

truescope

 

 

Vivo Growth Partners