PRSA Counselors Academy 2025 Conference
March 31 - April 2, 2025 | Charleston, South Carolina
About
Schedule at a Glance
Conference Agenda
Registration Info
Hotel Info
Sponsors
Connections & Collaborations:
Building Success Together in Charleston
Presented by the PRSA Counselors Academy Section, the annual conference brings together PR Agency owners and executives to address the evolving changes in the public relations landscape.
The 2025 conference will be particularly relevant to the nation’s communicators with the opportunity to gather, reconnect, and seek timely strategies, resources, and diverse perspectives to thrive and excel in the industry.
Join us to Refresh your Agency in 2025 and Beyond!
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Schedule at a Glance
Monday, March 31
Welcome and Networking
10:00 am-6:00 pm
Registration
12:00 pm-4:00 pm
Pre-Cons
5:00 pm-6:00 pm
Newcomers and Sponsors Recognition Reception
6:00 pm-7:15 pm
Welcome Reception
7:30 pm-9:30 pm
Forks, Friends & Future Plans: Dinner @ Hotel
Tuesday, April 1
Engagement and Collaboration
8:00 am-5:30 pm
Registration
7:30 am-8:30 am
Morning Mingle - Breakfast Buffet
8:30 am-5:00 pm
Sponsor Exhibit Tables
8:30 am-8:45 am
Conference Welcome and Land Acknowledgement
9:00 am-10:00 am
Keynote Session
10:00 am-11:00 am
Breakout Sessions – Set 1
11:00 am-12:00 pm
Breakout Sessions – Set 2
12:00 pm-1:30 pm
Connections and Collaborations Luncheon
1:30 pm-2:30 pm
Breakout Sessions – Set 3
2:15 pm-3:15 pm
Breakout Sessions – Set 4
3:30 pm-6:30 pm
Off-site Event – TBD
7:30 pm-9:30 pm
Forks, Friends & Future Plans: Dine Around
Wednesday, April 2
Reflection and Closing
8:00 am-9:00 am
Morning Mingle Breakfast Buffet
9:00 am-10:00 am
Breakout Sessions – Set 5
10:00 am-11:00 am
Breakout Sessions – Set 6
11:15 am-12:30 pm
Keynote Speaker
12:30 pm-1:45 pm
Connections and Collaboration Luncheon w/Activity
2:00 pm-3:00 pm
Breakout Sessions – Set 7
3:15 pm-3:30 pm
Afternoon Session – Remembrance
3:30 pm-4:30 pm
Keynote
4:30 pm-5:00 pm
Conference Closing
6:00 pm-8:00 pm
Forks, Friends & Future Plans: DIY Dine Around
8:00 pm-10:00 pm
Counselors Night Out
Conference Agenda
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Registration Information
Take advantage of our Early Saver Rates.
| Member Type | Saver By 2/21/25 | Regular Rate |
|---|---|---|
| Section | $1,745 | $1,995 |
| PRSA | $1,945 | $2,195 |
| Nonmember | $2,245 | $2,495 |
Hotel Information
Located downtown on Marion Square, the historic Francis Marion Hotel is within walking distance of the magnificent gardens, house museums, antique shops, local boutiques, restaurants, and nightlife that has made Charleston one of the south’s premier cities.
Sponsors
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Supporting
Conference
Friends
