Counselors Academy OLD
Counselors Academy Section has been connecting senior public relations counselors, from the leaders of established larger firms to independent practitioners, for more than 50 years.
Today, Counselors Academy continues to empower members through closely collaborative relationships, meaningful professional development and education programs, and information on best practices in public relations counseling. All of our members are passionate
about offering their insights and experiences while drawing on the unique perspectives of their peers. We know that by sharing our skills, we do better work.
If you are already a PRSA member and looking to join this Section mid-year, please call the Member Services department at (212) 460-1400 or email: membership@prsa.org.
Call for Presentations
PRSA Counselors Academy 2025 Conference
March 31 - April 2, 2025
Charleston, South Carolina
Deadline for submissions: 11:59 p.m. EST on Wednesday, Oct. 23, 2024
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Member Resources
Nonmember Resources
- Restoring trust in business- models for action + scorecard
- Guide to selecting a public relations firm or consultant
*This is a sneak peek at Member Resources. Join this Section for full access.
Related Learning
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Five Ways To Catch Your Readers
Apr 10, 2025 3:00 PM – 4:00 p.m.
Could you do a better job of writing messages that draw readers in and move them to act? Learn to get reader attention and help them understand, remember and act on your messages in this webinar. -
PRSA IPA Business-Building Webinar Series: April 2025
Apr 23, 2025 2:00 PM – 3:00 p.m.
This IPA webinar series features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it. -
How To Work With Health Care Journalists During Disruption To Keep Your Brand Relevant
Apr 23, 2025 3:00 PM – 4:00 p.m.
How can you keep your brand part of the conversation during this tumultuous time? Join this webinar to learn insights on how to bridge the gap between journalists’ wants and your brand’s needs in the current media environment.