Ric Bachrach

Ric Bachrach is the founder, president and CEO of Celebrity Focus, Inc., a privately owned practice that connects famous people with brands. Established in 1987, the practice has created more than 4,400 relationships between celebrities, corporate brands, and branded organizations—including non-profits. These relationships span various applications, including commercial endorsements, spokespersons for public relations initiatives, licensing agreements, promotional and public education campaigns, personal appearances, speaking engagements, and other similar applications.
His corporate credentials include International Management Group (IMG) marketing consultant, Coordinated Sports Management Group (CSMG) commercial agent, and VP of marketing. He represents a small group of celebrity clients for broadcasting and marketing, including Jim Palmer, Len Dawson and Roy Firestone.