Sarah Collins
Sarah Collins is the founder and principal strategist at the Get Agency. Having started out bringing newsrooms onto digital channels, Sarah knows that nothing engages audiences better than a great story. And having worked as a business reporter for Crain's Chicago Business, Billboard and The Chicago Sun-Times, she is uniquely able to uncover those stories and get them to the right people.
While the means have changed dramatically in the 15 years Sarah has been reaching audiences online, the method remains the same:
- Understand the audience.
- Understand the business.
- Use the channel to bring the two together.
By staying focused on those fundamentals — and the metrics they produce — Sarah continues to deliver client results across industries.
An advocate for sustainability and economic opportunity, Sarah is the former co-chair the Rebuilding Exchange Auxiliary Board. She currently co-chairs two small humans and one legendarily bad dog.