Yotam Ophir, Ph.D.
Yotam Ophir, Ph.D. (2018. University of Pennsylvania), is an Assistant Professor of Communication at the University at Buffalo, State University of New York. Dr. Ophir studies political and science communication, misinformation, persuasion, and media effects. He authored and co-authored 23 journal articles, including in Journal of Communication, Political Communication, Communication Methods & Measures, Journalism, Nicotine & Tobacco Research, and American Journal of Public Health, as well as multiple book chapters for edited volumes. His research combines novel computational tools for automated content analysis, such as machine learning, topic modeling, and network analysis, with experimental and survey designs, used together to study media content and its effects on audiences.