Road Trips Reign
June 16, 2021 12:30 PM – 1:25 p.m.
As travelers chomp at the bit to safely explore the four corners of the world and visit friends and family, road trips reign supreme.
• Fast Company: Shorter radius: For 2021 travel, a majority (56%) prefer domestic or local jaunts, versus just 21% who prefer international destinations. Interest in car travel was highest, beating interest in air travel by double digits. That’s a shift from 2019, when travel distances over 3,000 miles were Airbnb’s most popular segment.
• WaPo: The preferred way of vacationing — for now at least — is by car and RV. Autos have become like second homes for some travelers, a safe place where they can travel within their bubble. Jim Nichols, a spokesman for Volvo Cars USA, says he expects that trend to accelerate this summer. “I anticipate the resurgence of road trips to continue as people seek alternatives to traditionally crowded destinations,” he says.
Takeaways:
- Learn from the editors in this space about best pitching practices for road trip travel
- Tap into the benefits of promoting road trips and how your organization can position itself as a hotspot
- Gain media insight on the latest trends for road trips and how to leverage the findings
• Fast Company: Shorter radius: For 2021 travel, a majority (56%) prefer domestic or local jaunts, versus just 21% who prefer international destinations. Interest in car travel was highest, beating interest in air travel by double digits. That’s a shift from 2019, when travel distances over 3,000 miles were Airbnb’s most popular segment.
• WaPo: The preferred way of vacationing — for now at least — is by car and RV. Autos have become like second homes for some travelers, a safe place where they can travel within their bubble. Jim Nichols, a spokesman for Volvo Cars USA, says he expects that trend to accelerate this summer. “I anticipate the resurgence of road trips to continue as people seek alternatives to traditionally crowded destinations,” he says.
Takeaways:
- Learn from the editors in this space about best pitching practices for road trip travel
- Tap into the benefits of promoting road trips and how your organization can position itself as a hotspot
- Gain media insight on the latest trends for road trips and how to leverage the findings
