Previous Issues
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Writing & Storytelling| February 2025
• Tips for making AI your writing ally• Finding inspiration to fuel creativity• Insights for navigating management transitions• Steps to successfully onboard new hires• Thoughts on leading in a digital world -
Preview 2025| January 2025
• Trends to monitor in the new year• Tips for navigating news deserts• Insights on career transitions• Steps for building an influencer program• A Q&A with 2025 PRSA Chair Ray Day, APR -
Leadership| November-December 2024
• Tips for navigating job rejections• Highlights from PRSA's ICON 2024• Thoughts on the role of courage in leadership• Insights on fostering civility in a post-election workplace• 4 PR challenges to tackle in 2025 -
DEI | October 2024
• Insights on navigating DEI in a divided climate
• Ideas for creating an ageism-free workplace
• Thoughts on managing political talk at work
• Tactics for energizing your content team
• Insider tips for leveraging LinkedIn -
PR's Next Generation | September 2024
• Thoughts on preparing Gen Z grads for the workforce
• Why business acumen is critical for new hires
• An Ethics Month look at AI in academia
• Tips for building a culture of trust
• A Q&A with VW CCO Cameron Batten -
Travel & Tourism | August 2024
• Insights on the travel and tourism landscape
• How data influenced Tyler Florence's career
• Highlights from FEMA's climate and crisis summit
• Tips for building a multigenerational workforce
• Ideas for working with content creators -
Culture & Well-Being | June-July 2024
• Tactics for tackling ageism as a job seeker
• Insights on what employees need to thrive
• Ideas to combat stress and enhance well-being
• Tips for working with reporters today
• Celebrating the Anvil Award recipients -
Crisis Management | May2024
• Tips for using AI in crisis management
• Steps for navigating the first hour of a crisis
• Thoughts on speaking up about social issues
• Addressing ageism in the workplace
• A Q&A with the Salvation Army's Jennifer Byrd -
Professional Growth | April 2024
• Questions to ask before every work meeting• Tips for taking control of your professional development• A blueprint for becoming a LinkedIn influencer• Thoughts on cultivating collaboration in hybrid and remote teams• The value of Accreditation in Public Relations• A Q&A with outgoing PRSSA President Sankalp Sharma -
Employee Engagement | March 2024
• Insights on employee comms in the AI age
• Keys for navigating mergers and acquisitions
• Considerations for CEOs speaking out on social issues
• Steps for following up after job interviews
• Tips for handling group presentations -
Writing & Storytelling | February 2024
• Tips for writing effective ChatGPT prompts
• 5 ways to elevate your next writing project
• Thoughts on the power of stories to bring people together
• Techniques for becoming a trusted adviser
• An interview with Alex Ebanks of Essence Ventures -
Preview 2024 | January 2024
• 6 communications trends on the horizon
• Thoughts on making the most of the new year
• Insights on the dangers of toxic leadership
• Tips for crafting cost-effective influencer marketing campaigns
• An interview with PRSA's 2024 Chair Joseph Abreu, APR
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Tech and Social | November-December 2023
• Exploring the potential of immersive media
• Navigating employee mental health with help from tech
• AI tips for job seekers and hiring managers
• Considerations for being a more effective leader
• PR at the Country Music Hall of Fame and Museum
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Diversity, Equity and Inclusion | October 2023
• Ways to infuse belonging throughout the employee lifecycle
• Steps to creating educational heritage-observance content
• Insights on making a mentoring relationship work• Tips for successful brand-led business transformations• Thoughts on the importance of servant leadership -
Media Relations | September 2023
• Best practices for using AI in media relations• Considerations for successful influencer campaigns• An Ethics Month look at AI-driven PR practices• Insights from P&G CCO Damon Jones• Tips for prioritizing and meeting deadlines
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Agency Management | August 2023
• Considerations for launching your own consultancy• Insights on shifting to a flexible staffing model• Thoughts on the PR agency of the future• Ways that PR pros can counter AI misinformation• Tips for eliminating unnecessary meetings
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Health & Wellness | June-July 2023
• Tips for making mental health a priority• Insights on imposter syndrome• Thoughts on maintaining mindfulness• Q&A with LGBTQ+ thought leader Ben Finzel• New ideas for organizational recruitment strategies -
Crisis Management | May 2023
• Crisis management lessons from Southwest Airlines• Keys to authentic apologies• Details for emergency planning• Ideas on maintaining a diverse workforce• Tips for understanding your target audience• Thoughts on the most underrated phrase in leadership -
Internal Comms | April 2023
• Trends shaping employee comms• Insights on how leaders can create meaningful connections• Tips for communicating with authenticity and care• Ideas to make your virtual meetings a success• Thoughts on the rise of the CCO• Details about APR Month -
The Future of Work | March 2023
• Insights on the promise and perils of ChatGPT• Thoughts about the state of remote work• Trends related to the modern office• Ideas for a change-resilient workforce• Tips on authentic messaging for Women’s History Month• Q&A with Soon Mee Kim, chief DE&I officer, Omnicom PR Group